A first of it's kind learning event hosted by the South Asia and Gujarat chapters of the Young Presidents' Organization, WEP was held as a two part programme - one online and one in-person. It aimed to teach relevant skills of scaling and managing self-run businesses to women across South Asia.
The identity was a simple reflection of what the programme hoped to achieve - a series of steps towards more successful entepreneurial practices.
To support the simple two-colour identity, a series of illustrations became the basis for all the collaterals that followed. Digital collaterals included backgrounds for the online sessions and fun animations illustrating the core goals of the event. Print collaterals included stationery, schedules, brochures and posters that were put up in the classrooms for daily inspiration.
Client: YPO Gujarat, YPO South Asia
A first of it's kind learning event hosted by the South Asia and Gujarat chapters of the Young Presidents' Organization, WEP was held as a two part programme - one online and one in-person. It aimed to teach relevant skills of scaling and managing self-run businesses to women across South Asia.
The identity was a simple reflection of what the programme hoped to achieve - a series of steps towards more successful entepreneurial practices.
To support the simple two-colour identity, a series of illustrations became the basis for all the collaterals that followed. Digital collaterals included backgrounds for the online sessions and fun animations illustrating the core goals of the event. Print collaterals included stationery, schedules, brochures and posters that were put up in the classrooms for daily inspiration.
Client: YPO Gujarat, YPO South Asia
