When Anupriya Tantia reached out to us with her business idea, our head started reeling with ideas. A wildlife photographer and jungle enthusiast, Anupriya envisions Eye of the Tiger as a brand that will provide insightful safaris at Ranthambore National Park.
Amidst a crowd of logos that were just tiger stripes, we used elements from the forest, and tools that aid in animal spotting to design an emblem.
Taking the idea of camouflage, we hid certain elements within the logo that create a distinct callback to the core idea of the brand.
The eyes are camouflaged between leaves – as if we are spotting a tiger. The binoculars are hidden beautifully within the foliage. In a range of greens, Eye of the Tiger comes to life focusing yet again on camouflage as it’s main concept.
What we love about this most? You can spot something new within the emblem every time you look - just like you do every time you go out to experience a safari in the forest!
When Anupriya Tantia reached out to us with her business idea, our head started reeling with ideas. A wildlife photographer and jungle enthusiast, Anupriya envisions Eye of the Tiger as a brand that will provide insightful safaris at Ranthambore National Park.
Amidst a crowd of logos that were just tiger stripes, we used elements from the forest, and tools that aid in animal spotting to design an emblem.
Taking the idea of camouflage, we hid certain elements within the logo that create a distinct callback to the core idea of the brand.
The eyes are camouflaged between leaves – as if we are spotting a tiger. The binoculars are hidden beautifully within the foliage. In a range of greens, Eye of the Tiger comes to life focusing yet again on camouflage as it’s main concept.
What we love about this most? You can spot something new within the emblem every time you look - just like you do every time you go out to experience a safari in the forest!
